Direct Marketing Campaign Manager (Adobe Campaign/Cloud)

Celebration, FL
Date Added: May 01, 2019
 
Software Resources has an immediate, long term contract job opportunity fo Email Marketing Analyst (Adobe Campaign/Cloud) with a major corporation in Orlando, FL.

Assignment Description:
TEAM

The Customer Engagement Platform (CEP) team is focused on delivering powerful customer experiences across engagement touch points, by leveraging data and tools to bring marketing to life. The CEP team is part of the Global Marketing & Sales organization and plays a vital role in campaign activation. The Campaign Delivery team leads consumer data selection for 1:1 marketing campaigns and managements deployment of campaigns via offline and digital channels. We accomplish these capabilities with partnerships internally within Disney as well with external vendors and software/data suppliers.

ROLE
Members of this team should be driven by excellence and have a passion for data and marketing technology. Responsible for using mix of technologies and methodologies, to pull highly customized customer marketing lists for sophisticated 1:1 marketing campaigns. Must also have a passion for deploying campaigns, learning new technologies as needed, and automation. Role acts as consultant/interface between technology/platform teams and marketing/business, and helps provide options and identify new opportunities that will improve marketing/systems effectiveness.

Main responsibility is to handle email/marketing components of Adobe Campaign
  • Manages the marketing campaign tool (Adobe Campaign)
  • Create workflows-not process flows
  • Campaigns
  • Automations
  • Reports
  • Data mapping and set all the necessary tags so we can then analyze traffic
Basic Qualifications:
  • Adobe Campaign or Salesforce Cloud is a must. HTML-email, not web, More email campaign driven than digital
  • 3-5 years of direct experience with campaign list selection processes and campaign deployment functions especially using Adobe Campaign or similar email platform like Salesforce
  • HTML development for the purpose of finalizing campaign deployment of emails
  • Strong UAT and quality assurance aptitude
  • Ability to translate technical concepts into non-technical concepts and vice versa.
  • Experience in software delivery, preferably a mix of vendor package and custom builds.
  • Willingness to investigate, learn, and promote alternate agile delivery methods.
  • Proven knowledge and understanding of complicated data environments.
  • Hospitality/travel industry experience, or at a minimum customer-facing industries.
  • Proven understanding of campaign delivery technologies. Problem-solving, organizational and time management skills. Systems-thinking and high attention to detail. Exploration mentality and willing to be a leader in learning new spaces
  • Experience with large organizations and/or broad role responsibilities.
Preferred Qualifications:
SEO experience a plus but not required

Required Education:
BA/BS or equivalent

Preferred Education:
in Computer Sci, IT, mathematics or related



Don’t delay. Join the Software Resources team today!
Software Resources specializes in connecting talented IT professionals with challenging job opportunities that transform jobs into careers.
To meet our clients hiring needs, we continuously source talented IT Professionals with all levels of expertise and in all disciplines. We offer world class major medical, dental and vision benefits, 401(k) with match, short term disability, Life Insurance and AD&D. You, our future employees, can make a tremendous difference to our company and our clients. Please apply to this job and experience the Software Resources difference. You can view all of our jobs at http://www.softwareresources.com/it-careers/it-job-search/
Company Overview
Software Resources specializes in IT talent recruitment services and workforce staffing solutions. Founded in 1992 as an IT staffing services firm, we are a privately held women-owned business enterprise (WBE), celebrating our 25th year in business. We are headquartered in Lake Mary, Florida, just outside of Orlando. With branches and sales professionals throughout the U.S., Software Resources is the staffing agency of choice for clients and consultants.
We specialize in IT. It’s what we do and what we know, every day. We provide contract, contract to hire and direct hire placement IT staffing solutions for Energy, Entertainment/Gaming/New Media, Financial Services, Government, Healthcare, Hospitality, Professional Services, and Security.

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